Ruby, stone of the calendar month of July

The Ruby in Sanskrit is known as ‘Ratnaraj’ which means ‘king of the gemstones’ and rightfully so. Ruby signifies royalty and is dedicated to the Sun. In occult, this is a stone of special magical strength and power. Ruby will help it's owner to wage a battle with evil forces, to conquer fear.



In antiquity, ruby was also believed to be a healing stone. It was believed to stop bleeding, prevent memory loss, cure low blood pressure, help with sleeping disorders. Due to its red color it was always associated with love and vivacity. However, it was considered bad to constantly wear a ruby since it could take too much energy from its owner.



Ruby is a precious stone that ranges in color from pink to red. It's English name came from Latin word "ruber" which actually means red. The color determines the price - the bright blood-red stones are most expensive. Clarity, carat weight, and cut play a secondary role. In fact, all natural rubies have imperfections in them. Inclusions in natural rubies are used in order to tell a natural ruby from synthetics and substitutes. Ruby's hardness is surpassed only by one precious stone - diamond, and only one other mineral - moissanite



Story by Irene (Beautyland)
Translated by Alla (FleetingStillness)

Wonderful things Wednesday - Holiday gift guide: Precious & Semi-precious stones

We all love jewelry. Jewelry has been worn by humans since prehistoric times. Beautiful stones were taken from nature, then cut, polished and used to enhance a lovely metal necklace or a ring.

Since ancient Greeks people started to divide stones for precious and semi-precious. In modern classification, the precious stones are diamonds, emeralds, rubies and sapphires. A large amount of the stones are in the other part, semi-precious. The most important in this group are: amethyst, lapis-lazuli, turquoise, aquamarine, topaz, moonstone, peridot, opal, tourmaline, zircon, chrysoberyl and alexandrite. These classifications are based mostly on demand and value of the stones in a commercial world.

The world of gems is colorful and intriguing and everyone chooses a right stone to suit his own style and personality. Jewelry pieces with a nice stone can be a lovely thoughtful gift for the people you love!

Please visit our shops for all of your Holiday shopping needs!


1. Citrine Garnet Ruby artisan pin-up coiled necklace in 14K gold filled – Darlene by Arctida
2. Agate and sterling silver necklace Just Peachy by BlueberryCream
3. Necklace earrings malachite brass green antique set by Allmadewithlove
4. Rhodonite Earrings by AroundBeads



1. Turquoise chandelier earrings by FlowersbyIrene
2. Lapis Lazuli Sterling Silver Earrings by Lirigal
3. Turquoise blue hoop earrings by TonyaUtkina
4. Natural Opal Sterling Silver Ring by LvoffStudio


1. Blue agate necklace by Beautyland
2. Wire Wrapped Amethyst and Sterling Silver Bracelet with Textured Rings by NeroliHandmade
3. Ripe Grape Tourmaline on Sterling Silver Necklace by VIKukA
4. Simple Earrings Amethyst Argentium Sterling Silver by Daimblond